MemoryWall

MemoryWall required a system allowing users to dynamically create customized canvas products with real-time previews. The platform needed to support global customers across India, USA, and Australia with multiple payment gateways. Dynamic pricing, promotion codes, and international ecommerce automation workflows were required. No existing platform could provide the level of product personalization required.

Designed and built a full-stack ecommerce platform from scratch. Implemented dynamic drag-and-drop canvas builder with real-time image rendering for personalized product creation. Integrated Stripe, Paytm, and CC Avenue for multi-region payment support. Built dynamic pricing engine, promo code system, and international pricing logic. Implemented SEO optimization, dynamic page generation, and structured content handling. Built scalable backend supporting global traffic and multi-region deployment.

Delivered Shopify-level custom ecommerce functionality built from the ground up. Enabled real-time personalized product creation workflows. Multi-gateway global payment infrastructure supporting India, USA, and Australia. Scalable platform supporting international customer growth.

Lead Full Stack Engineer — designed and built the complete ecommerce platform, personalization engine, global payment integration, and scalable multi-region backend architecture.